Bhargav, A. and Piaus, A. 2026. Analyzing the Effectiveness of Multimedia Advertising Campaigns on Audience Reach and Recall a Study of Red Bull. Shanlax International Journal of Management. 13, S1-Mar (Mar. 2026), 146-149. DOI:https://doi.org/10.34293/management.v13iS1-Mar.10754.