Shanlax International Journal of Arts, Science and Humanities <p>P-ISSN: 2321-788X | E-ISSN: 2582-0397</p> en-US (Shanlax Journals) Sun, 01 Oct 2023 00:00:00 +0000 OJS 60 Decoding Customer Concerns about Embracing Electric Cars in India: Analysis of Audience Sentiments on YouTube Autovlogs <p>The issue of climate change presents a global challenge, with transportation contributing significantly to carbon emissions. Transitioning to electric vehicles (EVs) is a crucial solution for emission mitigation. In India, initiatives like the Faster Adoption and Manufacturing of Hybrid and Electric Vehicles (FAME II) aim to achieve a substantial market share of EVs by 2030. While the electric two-wheeler market has seen success, larger vehicle adoption faces economic and charging infrastructure challenges. This study analyses audience comments on YouTube auto vlogs to understand customer concerns about EV adoption in India. The analysis of 1598 comments reveals apprehensions regarding range, charging infrastructure, and battery life. Negative sentiments encompass high costs, battery reliability, resale value, and limited service centres, while positive sentiments express interest in EVs for their environmental benefits, cost-efficiency, advanced technology, and government incentives. The research highlights consumer scepticism alongside an optimistic group seeing EVs as the future of the automotive industry in India.</p> P. Vinish, Prakash Pinto ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Death of Tamil? - A Necessary Call for Simplification <p>Adequacy and efficiency of Tamil language is examined within the context of cyberspace, primarily in terms of ease of use and the critical resource demand it places on digitisation. On identifying the nature and weight of the problem an ambitious proposal is made to change the transcription of Tamil letters.</p> Uthayanan Thanabalasingam ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Similarities between South Korea and Tamil Nadu: The Unknown Link <p>Tamil is one of the ancient languages which has an oldest extant literature. It is one of the longest surviving Dravidian languages dated from 300 BC. Korean is the native language for about 80 million people all over the world. Modern Korean was developed by King Sejong the Great in the 15th century. While analyzing the Tamil and Korean scripts, there was a certain amount of similarity in both text and grammar of these two languages. Despite the geographical separation of these two peninsulas, they share a considerable extent of literature and cultural resemblance. Hence, this proposed work provides a proof for the similarity with the help of a theoretical research study. This work portrays a list of words taken from Korean and Tamil Literature as samples and classifies them as complete or partial based on their similarity. It also lists verbs which after conjugation have a lexical similarity.</p> V. RA. Alagu, G. Priyalakshmi ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Customer Attitude Towards Online Food Delivery Apps: An Practical Approach <p>The ordering and delivery process for businesses and customers has been completely transformed by food delivery applications. Food delivery service that brings food to your door quickly and in the nicest packaging feasible. The researcher has mainly discussed about the popularity of OFD in current era, future predictions of OFD apps, and to analyse about the demographic profile of the respondents &amp; positive attitude towards online food delivery apps towards customers. The methodology used in the study was Simple random sampling techniques and the sample population was 50 respondents. FDDS, Chi-square Analysis, Garrett Ranking, are the tools which have been used in this study. The majority of respondents are male, and the majority are not married, according to the study. The youngsters (21-30 years) mostly used the food delivery apps. Based on the Ranking the top most used factor which attracts the customer is Visual Appeal followed by Price Comparison Features to buy food through online. To conclude that these are the factors which helps the food aggregators to know about the customer preferences towards online food delivery and it helps them to increase the feature sources in future for the customers who are buying the food through online.</p> G. Nedumaran, M. Madhuritha ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Passive Solar Technology and its Techniques <p>Passive solar technique is which converts the natural energy into usable energy resources. The passive solar energy is the sunlight that is been got directly or indirectly are been converted to heating or cooling purpose. This process is been effectively used all over the world for the future development. As the usage such as the solar technologies and other innovative techniques this does not involve in most of the mechanical process. Solar energy is mostly environmentally friendly and eco friendly that are blending with day to day life. The light and heat that are been got naturally are used to provide electricity that can be used in building s interior and exterior purpose. The most possible ways that the passive solar technique is that the maximum use of the windows and doors, shading devices, louvers and angular roofing are the methods that can be used for the passive solar energy techniques. The next method passive solar heating is also an technique that makes or traps the heat and saves the heat in any part of building based on the required material. This allows heat that is needed at required times during different weather conditions the passive solar technique plays an important role during different climatic conditions. During the summer season it prevents the direct heat entering the building and can be reduced based on growth of the plant such as shrubs and creeper plants. During the winter season it emits the heat to the entire building such as the material been used such as concrete, thermal mass material ,stone slabs, these have more emitting power and makes the entire place more warm and heat. Most of the application techniques and methods will be studied later with following research ideas.</p> J. Gowtham Narayanan ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Geometrical Motifs in Bharatanatyam <p>Artists expresses their emotions and feelings through geometrical shapes which is one of the best way to express their notions. Calmness is represented by the shape circle whereas anxiety and distress are represented by the shape square. Artists use geometrical shapes in their art to suggest balance and order. Artists show geometrical shapes in order to illustrate or emote the illusion of realism. Geometry is one of the easiest way to see the relations of mathematical concepts to dance. Since dancers form shapes with their body, arms, legs as they move while dancing. They form beautiful shapes of tessellations by moving all around the stage. Dance is the movement of the body in a rhythmic way through music with in a specific space. The changing of shapes are to demonstrate an act, a feeling or an idea. In group dance choreography often includes geometric shapes like triangle, rectangle and circular shapes using their whole body or hands or legs. Dance uses mathematics like Algebra,pattern of 2 D, 3D shapes which fit perfectly together without any gaps, repeated patterns, sequences and disparity. Dance uses numbers, counting beats in the form of jathis, rhythmic syllables like takita, tatikinatom, Intonation, syncopated time patterns and rhythmic structures.</p> S. Subbulakshmi ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Study on Enrolment and Attitudes of Parents towards Private Schools <p>The degree to which parents support their children’s education affects the child’s academic performance and attendance at school. Presently it has been observed that many private schools are mushrooming in the capital complex of Arunachal Pradesh which reflects that its demand is increasing. Many parents also believed that private schools have more facilities, better teaching staff and infrastructure. In the light of these, this study attempts to understand the attitude of the parents towards private schools and the reasons why parents chose to send their children in private schools rather than in government schools. Results revealed that the parents whose ward is attending private school possessed a highly positive attitude towards the private school and there was growth in enrolment of private school over the years. Therefore, school attendance and academic achievement of the children are significantly influenced by the parents’ supportive attitude towards their education.</p> Soibam Sheela Devi, Tayum Saroh ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Ubiquitous Unmanned Aerial Vehicles (UAVs): A Comprehensive Review <p>Unmanned aerial vehicles (UAVs) or drones have found applications in various fields including military operations, construction, parcel delivery, mapping, medical, search and rescue missions, exploration of hidden areas, monitoring power lines and oil rigs, precision farming, aerial surveillance, and wireless communication. Due to their modular flexibility and programmability, drone technologies have become a strategic industrial/commercial sector that has gained significant attention as it redefines and combines different emerging domains, such as: service and delivery convergence, lean manufacturing, environmental monitoring and security. The use of swarms of interconnected UAV systems has gained popularity in providing innovative approaches to tasks requiring wide-area multiple collaborative sensors. However, despite advances in maneuverability, user interface, and cost-effectiveness, drones still face limitations in flight autonomy due to restricted flight time for continuous missions. Battery endurance, drone weight, and payload are critical development vectors. This review highlights the importance of drones, their future development priorities and functionality. Specifically, it focuses on UAV classification, swarms, and charging. Moreover, it explores UAV applications, challenges, and security issues based on recent research and development. Additionally, the study delves into anti-drone technology that can assist countries in controlling and ensuring the safe utilization of drones.</p> Ahad Alotaibi, Chris Chatwin, Phil Birch ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Data Colonialism and Data Localization: Issues and Challenges <p>The zeitgeist of the 21st century is warped, managed, and altogether driven by the slew of technological applications. They have usurped every activity of our life in its hold in such a way that wherever we turn, we find them interfacing, navigating, and monitoring human life. The juggernaut of trade, commerce,and marketing made the entry that has taken this world in its firm grasp and the engine of marketing is consuming data of every citizen as its fuel. This function invariably brings in vast profits to large corporations and multi-national establishments which do not feel it necessary to take the consent of citizens and share the windfall they gain. This new order is literally thriving by harvesting, poaching, and appropriating citizens’ life (data) which serve them as fodder or oil that spurs and keeps them financially in good stead. With the end of colonial era across the globe, gone are the evils associated with it, and here comes, new masters in the garb of multiple technologies, who are equally vicious, awfully exploitative, and with dour demeanour dominate our lives. Frankly speaking, now we are sort of re-colonized as our data is collected and used in the premise of bettering our lives. Of late, Global South’s some of the developing governments in order to secure their local interest are pushing for localizing data, but this stance has many pitfalls attached to it as data localization will give increased access to the government, which may put its own people under surveillance for varied reasons. Therefore, at this juncture, human beings are caught up between the cleft stick. On one hand, data colonialism uses them as commodities (commoditization) while data localization makes them the subject of State surveillance. Hence, this paper comprehensively examines the corresponding complex issues and thoroughly peruses the embedded challenges straddling data colonialism and data localization.</p> R. Subramani ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Perception of Married Women on Family Life Satisfaction in Nallagoundanpatty Village Panchayat of Omalur Taluk in Salem District of Tamil Nadu <p>Family is the one of the prime as well as important institutions of the society. When two or more generation lives together through the institution of marriage then such living together is called as family. When family consists of two generations then it is called as nuclear family and when more than two generations lives together then it is called as joint family. The style of living together always depends on mutual love and affection between the couples as well as others in the family and such type of family environment brings family life satisfaction among the member of the concerned family. Such healthy family environment helps the concerned family to progress and shine well in the society. The present study has been conducted in Nallagoundanpatti Village Panchayat in Omalur Taluk of Salem District in order to know the family life satisfaction among the married women and in order to get the responses from the respondents, 30 married women have been selected with the help of purposive sampling and their responses were recorded in the semi structured interview schedule. The interview schedule consist personal information of the respondents and their responses over the family life satisfaction and the family life satisfaction have been measured with seven statements and these seven statements have been measured with four point scale. Simple frequency table and percentile score have been used for data analysis.the results of the present study indicate that families in the rural setting also have some issues and misunderstandings and these could be rectified through appropriate measures.</p> C. Gobalakrishnan, K. Nivetha ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Indian Prime Minister Shri. Narendra Modi Ji and His Style of Leadership: Great, Heady Progress <p>The goal of the study is to focus on the government planning for self-sufficiency. In order to further explore the inner workings of the Pradhan Mantri Jan Dhan Yojana, the article takes up the intricate intricacies of a plan of the current administration. The study makes an effort to provide a thorough conceptual examination of the main tent of the current government.</p> K.T.M. Thiruppathi, P. Arunachalam ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Possibility of Gaining Full Access to the Server Through Vulnerability of the Website <p>We have got the ip address of the server and we have found the open ports and host discovery. Found that port 80 is open and has a website which is vulnerable to sql injection (add admin user) by the outdated CMS version of the website. We have added as admin user and got the reverse shell in the server through the website. We have explored the database and put the backdoor to listen the server. After testing this we have cleared the logs.</p> K.S. Harivignesh ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000 Analysis of Television Advertisements and its Stimulation in Kids’ Environment <p>Marketers are spending huge amounts of money to advertise their product in various media. Mainly they are investing numerous funds in television media for advertising their product to influence the prospective buyer. Even marketers have started targeting the kids in their advertisement. Though kids’ are not having the ability to purchase the products, marketers are viewing the kids as future customers. Hence they produce their advertisement to attract the kids. Researchers got research questions that whether kids are influenced by the advertisement? Are kids influencing the parents to buy the product? But influencing the parents to buy a product is not an easy task for the kids. Whether advertisements are stimulating the kids and how it affects the environment of kids. To know the answer for these questions, the researcher wants to analyze television advertisements and its stimulation in kids’ environment.</p> M. Sudha, P.S. Nagarajan ##submission.copyrightStatement## Sun, 01 Oct 2023 00:00:00 +0000