Vol 8 No 1 (2020)

Articles

• The Impact of Social Cash Transfer on Rural Livelihood in Zambia

  A Ananda Kumar, R Sakthivel

  1-7

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• Marketplace Positioning in Indonesia Based on Consumer Perception

  Yayat Sujatna, Siti Siti Maryama, Uki Masduki

  8-15

  • PDF
• Measuring Overall Customer Satisfaction for CRM Activities Performed by Indian Commercial Banks in Surat City

  Shaileshkumar Jausukhbhai Limbad, Vinod Patel

  16-27

  • PDF
• ‘Homestays’ Seamless Sensory Marketing

  P Gowri Kusuma

  28-34

  • PDF
• Internal Recruiting Strategy as an Instrument for Managing Knowledge Workforce During Critical Times

  Alpa Parmar

  35-41

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• Investment Strategies and Trading Approaches in Behavioural Finance

  Bham Bham Babu

  42-47

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• Socio-Economic Background of Auto-Rickshaw Drivers

  Harish Tigari, H B Santhosh

  48-53

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• Green Banking Trends: Customer Knowledge and Awareness in India

  V Chitra, R Gokilavani

  54-60

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• The Impact of Social Networking Sites on the Youth with Special Reference to Chennai City

  C Vijai, S M Suriyalakshmi, D Joyce

  61-68

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• Novel Coronavirus (Covid-19) Knowledge and Awareness: A Survey of Thiruvallur District, Tamilnadu

  C Vijai, D Joyce

  69-76

  • PDF