Tourists’ Perspective on Sustainable Tourism Practices: A Study in  Tamil Nadu

D S A Mehaboob; S Thameemul Ansari

doi:10.34293/commerce.v13i4.9293

D S A Mehaboob Assistant Professor, PG and Research Department of Commerce Islamiah College (Autonomous), Affiliated to Thiruvalluvar University, Vaniyambadi. Tirupattur, Tamil Nadu, India
S Thameemul Ansari Assistant Professors, PG and Research Department of Commerce, Islamiah College (Autonomous), Affiliated to Thiruvalluvar University, Vaniyambadi, Tirupattur, Tamil Nadu, India

DOI: https://doi.org/10.34293/commerce.v13i4.9293

Keywords: Sustainable Tourism, Tourist Satisfaction, Tangible and Reliability

Abstract

This research investigates “Tourists’ Perspective on Sustainable Tourism Practices: A Study in Tamil Nadu,” emphasising two important goals: sustainable tourism practices implemented in Tamil Nadu and tourists’ satisfaction with sustainable tourism practices in Tamil Nadu. A Descriptive Research Design was used, as this study collected information from tourists at selected places in Tamil Nadu. This information is related to Tourist Satisfaction on Sustainable Tourism Practices in Tamil Nadu. The collected information was statistically analysed using Descriptive Statistics, ANOVA and Correlation. Primary and secondary sources of information were used in this study. A Stratified Random Sampling method was adopted, and the sample size defined in the study was 125 respondents, who were tourists from various places across Tamil Nadu.