Vol 8 No 1 (2020)

Articles

• The Impact of Social Cash Transfer on Rural Livelihood in Zambia

  A Ananda Kumar, R Sakthivel

  1-7

  • PDF

  Abstract views: 858, PDF downloads: 498
• Marketplace Positioning in Indonesia Based on Consumer Perception

  Yayat Sujatna, Siti Siti Maryama, Uki Masduki

  8-15

  • PDF

  Abstract views: 739, PDF downloads: 506
• Measuring Overall Customer Satisfaction for CRM Activities Performed by Indian Commercial Banks in Surat City

  Shaileshkumar Jausukhbhai Limbad, Vinod Patel

  16-27

  • PDF

  Abstract views: 720, PDF downloads: 351
• ‘Homestays’ Seamless Sensory Marketing

  P Gowri Kusuma

  28-34

  • PDF

  Abstract views: 995, PDF downloads: 490
• Internal Recruiting Strategy as an Instrument for Managing Knowledge Workforce During Critical Times

  Alpa Parmar

  35-41

  • PDF

  Abstract views: 1427, PDF downloads: 931
• Investment Strategies and Trading Approaches in Behavioural Finance

  Bham Bham Babu

  42-47

  • PDF

  Abstract views: 1034, PDF downloads: 406
• Socio-Economic Background of Auto-Rickshaw Drivers

  Harish Tigari, H B Santhosh

  48-53

  • PDF

  Abstract views: 2869, PDF downloads: 2178
• Green Banking Trends: Customer Knowledge and Awareness in India

  V Chitra, R Gokilavani

  54-60

  • PDF

  Abstract views: 911, PDF downloads: 695
• The Impact of Social Networking Sites on the Youth with Special Reference to Chennai City

  C Vijai, S M Suriyalakshmi, D Joyce

  61-68

  • PDF

  Abstract views: 651, PDF downloads: 354
• Novel Coronavirus (Covid-19) Knowledge and Awareness: A Survey of Thiruvallur District, Tamilnadu

  C Vijai, D Joyce

  69-76

  • PDF

  Abstract views: 718, PDF downloads: 388