Vol 8 No 1 (2020)

Articles

• The Impact of Social Cash Transfer on Rural Livelihood in Zambia

  A Ananda Kumar, R Sakthivel

  1-7

  • PDF

  Abstract views: 933, PDF downloads: 549
• Marketplace Positioning in Indonesia Based on Consumer Perception

  Yayat Sujatna, Siti Siti Maryama, Uki Masduki

  8-15

  • PDF

  Abstract views: 854, PDF downloads: 564
• Measuring Overall Customer Satisfaction for CRM Activities Performed by Indian Commercial Banks in Surat City

  Shaileshkumar Jausukhbhai Limbad, Vinod Patel

  16-27

  • PDF

  Abstract views: 811, PDF downloads: 389
• ‘Homestays’ Seamless Sensory Marketing

  P Gowri Kusuma

  28-34

  • PDF

  Abstract views: 1040, PDF downloads: 534
• Internal Recruiting Strategy as an Instrument for Managing Knowledge Workforce During Critical Times

  Alpa Parmar

  35-41

  • PDF

  Abstract views: 1566, PDF downloads: 1038
• Investment Strategies and Trading Approaches in Behavioural Finance

  Bham Bham Babu

  42-47

  • PDF

  Abstract views: 1165, PDF downloads: 469
• Socio-Economic Background of Auto-Rickshaw Drivers

  Harish Tigari, H B Santhosh

  48-53

  • PDF

  Abstract views: 3003, PDF downloads: 2254
• Green Banking Trends: Customer Knowledge and Awareness in India

  V Chitra, R Gokilavani

  54-60

  • PDF

  Abstract views: 1023, PDF downloads: 763
• The Impact of Social Networking Sites on the Youth with Special Reference to Chennai City

  C Vijai, S M Suriyalakshmi, D Joyce

  61-68

  • PDF

  Abstract views: 750, PDF downloads: 387
• Novel Coronavirus (Covid-19) Knowledge and Awareness: A Survey of Thiruvallur District, Tamilnadu

  C Vijai, D Joyce

  69-76

  • PDF

  Abstract views: 801, PDF downloads: 427