Application of Emoji on Social Media: its Impact among Youngsters

Abstract

The growth of communication shows a tremendous rise in today’s environment. The latest and shortest form of communication tool used in social media is Emoji. Emoji’s express the emotions of the user while in communication. This paper focuses on the use of Emoji on social media such as Facebook, Whatsapp and Instagram. The study results show that most of the users use Emoji’s to save time and for an easy way of communicating their thought to the receiver.