A Study on Customer Satisfaction towards Online Shopping

M. Rajasekar

doi:10.34293/commerce.v12iS1-Feb.7352

M. Rajasekar Associate Professor, Department of Commerce, Bishop Heber College (Autonomous), Tiruchrappalli

DOI: https://doi.org/10.34293/commerce.v12iS1-Feb.7352

Keywords: Customer Satisfaction, Online Shopping, Product, Price, Place, Purchase, Sales

Abstract

Online shopping has a product catalogue in which the customer can browse the search criteria by type, price, material, age etc., and information a seller without any brokers on intermediary over the internet. This from is known as about the product, the seller and the service center. Online shopping has become very popular, especially with the life styles of business people who are always busy and are looking for a convenient way to shop.