Vol 12 No S1-June (2025)

Articles

• A Study on the Effect of Dividend Announcement Dates on the Stock Prices of Various IT Companies

  Aaliya Nada, Julie P J

  1-7

  • PDF

  Article Views: 46 times
  PDF Downloads: 48 times
• Evaluating Stocks from Telecommunication Sectors Using Fundamental Criteria

  Antonio Vincent, Aparna Kuriakose, Athul Krishna K B, Ancy Antony

  8-18

  • PDF

  Article Views: 65 times
  PDF Downloads: 52 times
• Investigating the Factors Affecting Employee Motivation and Job Satisfaction in an Organization

  Althaf Ali, Alvin Vibi, Amitha Venugopal, P Kavya

  19-25

  • PDF

  Article Views: 62 times
  PDF Downloads: 70 times
• A Study on the Factors Affecting the Application of an Efficient Supply Management System

  S Anu, K R Ratheesh

  26-29

  • PDF

  Article Views: 47 times
  PDF Downloads: 54 times
• Optimizing Digital Campaigns for E-Commerce Marketplace Conversions: A Case Study on Adtaken Private Limited

  M Harish, Drishya S Raj

  30-33

  • PDF

  Article Views: 52 times
  PDF Downloads: 45 times
• Virtual Tourism: A New Rising and Promising Travel Areana

  Gopika S Nair, Mohammed Mubeen, Neha Nazrin Sha, Deepthi Laiju

  34-37

  • PDF

  Article Views: 42 times
  PDF Downloads: 41 times
• Examining Employee Commitment and its Influence on Organisational Performance

  Aiswarya P S, Aiden Biju, Adarsh Pradeep, Aldrin Joseph

  38-42

  • PDF

  Article Views: 64 times
  PDF Downloads: 47 times
• Unraveling IT Industry Tactics: A Dual Framework Perspective

  Amnah Zaib, Amritha M U, Subha T

  43-52

  • PDF

  Article Views: 43 times
  PDF Downloads: 54 times
• Effectiveness of Performance Appraisal and Reward System in Enhancing Employee Performance in Automobile Sector

  Angel Joseph, Sreeja S

  53-59

  • PDF

  Article Views: 74 times
  PDF Downloads: 81 times
• A Study on Consumer Buying Behaviour with Reference to Networth Prop

  Aswathy K M, Anjana C A

  60-65

  • PDF

  Article Views: 49 times
  PDF Downloads: 54 times
• Evaluating Employee Satisfaction with the Recruitment and Selection Process: A Case Study at Tata Motors

  KM Avya Mahesh, Manju Malathy

  66-73

  • PDF

  Article Views: 64 times
  PDF Downloads: 81 times
• Impact of Television Commercials on Purchasing Habits of Students in Ernakulam

  Joyal Joy, Sandra Suvarnan, Shibi B

  74-78

  • PDF

  Article Views: 58 times
  PDF Downloads: 62 times
• A Study on Analysing the Customers Perception on Eco-Friendly Products

  Rohan George, Sahala P S, Muhammed Irfan, M Omal

  79-82

  • PDF

  Article Views: 59 times
  PDF Downloads: 44 times
• A Comprehensive Study on Investment Opportunities Offered by Postal Services

  Joyel Josekutty, Anjana S Menon, Karthika K T

  83-88

  • PDF

  Article Views: 56 times
  PDF Downloads: 46 times
• Consumer Insights on Gender-Neutral Advertising within the Cosmetic Industry

  Shuhaib K N, Muhammed Najeeb V N, Chaithra M

  89-94

  • PDF

  Article Views: 80 times
  PDF Downloads: 80 times
• A Study on Digital Technology in Business

  Pavan K V, Prithvi Krishna P R, Priya Poly, Aruna Devi

  95-100

  • PDF

  Article Views: 76 times
  PDF Downloads: 49 times
• Applying Machine Learning for Recognition of DDoS Attacks using NSL- KDD

  Haritha Rajeev

  101-108

  • PDF

  Article Views: 42 times
  PDF Downloads: 51 times
• Risk-Return Analysis of ETFs Using Various Analytical Tools

  Antjoe Kuriakose, Anurag T A, Atheena Mary Joseph, Gissmol Mary

  109-117

  • PDF

  Article Views: 54 times
  PDF Downloads: 76 times
• A Study on Recruitment and Selection Process at Albedo School of Business Management

  Juliya Joy, Joel Marshal, Steeve Sajeev, Litty Vincent

  118-123

  • PDF

  Article Views: 49 times
  PDF Downloads: 36 times
• Fundamental Research and Analysis of India Pharmaceutical Sector

  Ancy Varghese, Aneena K Santhosh, Anjana K M, Reena Francis

  124-130

  • PDF

  Article Views: 44 times
  PDF Downloads: 51 times
• A Study on Personal Finance Management Practices among Youngsters with Special Reference to Ernakulam District

  Harisankar K, Hannasimon -, Gayathri E R, Jerin Joseph

  130-138

  • PDF

  Article Views: 69 times
  PDF Downloads: 70 times
• Factors Influencing Customer Satisfaction in E-Commerce Platforms

  Aashin Reji, Adharsh K O, Adhwaith Krishna EC, Soumya Varghese

  139-146

  • PDF

  Article Views: 67 times
  PDF Downloads: 92 times
• Impact of Virtual Banking Services on Service Quality and Customer Satisfaction at Punjab National Bank Ltd. with Special Reference to Ernakulam District

  Ann Mary Syriac, Merin Varghese, Bindu Joseph

  147-158

  • PDF

  Article Views: 63 times
  PDF Downloads: 54 times
• A Study on Branding White Goods through Social Media Marketing

  Nandana N H, Muhammed Anzam V A, Nazwin Shajahan, Anusree M

  159-163

  • PDF

  Article Views: 48 times
  PDF Downloads: 47 times
• A Study on the Impact of Branding on Consumers in Purchasing Decisions

  Deepthi Madhu, Fathima Nijna V N, Ebinesar P, Athira Murali

  164-169

  • PDF

  Article Views: 66 times
  PDF Downloads: 44 times